The Social Observer from SNHU.EDU

RSS FEED The Social ObserverThe Social Observer is a blog produced by a collaboration of graduate students past and present with diverse experience in marketing, social media, and business (locally, nationally, and globally.) Find research, opinion, fodder, rants and raves intersect and inspire. Comments are welcome!

Current students of perform the essential duties of  this website, ranging from market strategy, Wordpress blogging, analytics, SEO, metrics tracking, executive reporting and more.  This site provides a platform in which to apply the knowledge  students acquired in social media courses.

Online course at SNHU: Southern New Hampshire University presents students with the opportunity to study more than 80 quality, accredited online graduate degree programs. This includs more than 40 specialized MBA online programs. Southern New Hampshire University was the only university to make Fast Company’s 2012 list of the World’s 50 Most Innovative Companies, which included major corporatioins such as Apple, Google, HBO and LinkedIn. Their online graduate degree programs have earned Best Buy and Best of Business – Best Online Degree and Best MBA awards. SNHU is  a top Military-Friendly School and offers opportunities for students in any situation anywhere on the globe!

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The Social Observer

The Social Media Marketing Blog by SNHU Students

Personal Branding for Job Seekers The method that business uses to find a job seeker candidate for their open positions has evolved with the use of social media.  We now use websites that help us personal brand ourselves and focuses on connecting the right individual to the right job. Looking...

The post Personal Branding for Job Seekers using LinkedIn appeared first on The Social Observer.

Author: Dwight Heaster
Posted: November 3, 2017, 11:00 pm

As a small business owner, using traditional marketing methods can be daunting.  Large corporations often have big budgets that allow them to effectively advertise and promote through traditional means. Small businesses, however, must search for more cost-effective ways to reach their target market.  In today’s digital age, this answer has...

The post Social Marketing for Small Businesses appeared first on The Social Observer.

Author: Clayton Reed
Posted: October 28, 2017, 12:50 am

Social media is now part of the everyday job as a meteorologist.  Social media is a big part of the day for a meteorologist.  Most people may not realize how much work goes into becoming a meteorologist.  You have to go through the four years of schooling.  The schooling involves...

The post Life of a social media meteorologist appeared first on The Social Observer.

Author: Dustin Kinsley-Meissner
Posted: October 25, 2017, 12:09 am

  You have probably heard the term, but what makes someone an influencer? How does one become an influencer? The truth is we are all influencers in our own way. We are all able to influence others, and we do so frequently. We often let our friends and family know...

The post How To Be An Influencer And Generate Income appeared first on The Social Observer.

Author: Jennifer Lopez
Posted: October 24, 2017, 1:06 am

  Website content is valuable. Great content can set your website apart from the masses. Successful websites is determined mostly by its content. All of the other components of a website such as design, visuals, and videos provide a support role to the content. Being content with the content on...

The post WEBSITE: BEING CONTENT WITH YOUR CONTENT appeared first on The Social Observer.

Author: Vynessa Robinson
Posted: October 23, 2017, 6:15 pm

Racing greyhounds in the state of Florida are raised and maintained on a strict schedule. There are currently 11 greyhound race tracks in Florida, more than the rest of the US combined. I work with a greyhound adoption group located in Cape Coral. This is about a two hour drive...

The post A Day in the Life of A Racing Greyhound appeared first on The Social Observer.

Author: Thomas Cook
Posted: October 22, 2017, 7:36 pm

Content Branding Personal branding has really taken off as people have been finding new ways to better express themselves to the world, and Social media is a huge reason why. Let’s track back a moment and see if we can come up with a solid definition of personal branding:  ...

The post Content That Defines You: Building a Personal Brand in a Social Media World appeared first on The Social Observer.

Author: Anthony Lufkin
Posted: October 22, 2017, 7:35 pm

Have you heard the word of the bird? Considering there are about 328 million monthly active users on twitter and around 500 million tweets every day. I think the word of the bird is out. How does one build their brand on twitter? Looking for a way to engage with...

The post Twitter Chats: Expand your knowledge and build your brand. appeared first on The Social Observer.

Author: Allie Floyd
Posted: October 21, 2017, 1:12 am

Future Technology Future products, particularly analytics, are in development that will continue to change our technical landscape.  We have just scratched the surface with our imagination. Technology and social media will play a larger role in our society as well as our personal lives. These upcoming developments will particularly focus...

The post Future Technology & Privacy appeared first on The Social Observer.

Author: Amy Cann
Posted: October 20, 2017, 2:48 am

Hashtags are everywhere. If you have chosen to not be part of the 40 percent of the global population using social media, chances are you have still seen a hashtag somewhere: on tv, in the paper, on the internet, at your local stores and restaurants, and at events. The use...

The post How to Hashtag: In for a Penny, In for a #Pound appeared first on The Social Observer.

Author: Christina Cuevas
Posted: October 13, 2017, 6:20 pm